The leads showed up. Nobody knew what to do with them.
Every agency in Arizona will sell you traffic. Almost none will sit with your team and fix the conversation that turns that traffic into revenue. We do both — because a lead your people cannot close is just a more expensive way to lose.
Marketing creates the opportunity. Sales decides whether you get paid.
Fix My Sales Process →Attract
SEO, ads, social and reputation put you in front of real intent — where most agencies start and finish. We add: targeting built from your best existing customers, so the leads are the kind your team can close.
Capture
The moment of intent is brief — a slow form or vague offer and it is gone. We add: conversion paths and instant-response automation so a new lead hears from you in minutes.
Qualify
Not every lead deserves your best hour. We add: qualification frameworks and discovery questions that sort real buyers from browsers in the first five minutes.
Nurture
Most leads are not "no" — they are "not yet". We add: multi-month email and SMS sequences plus CRM cadences, so follow-up never depends on someone remembering.
Close
Where money is actually made or lost — and where almost nobody outside your building will help. We add: live training in discovery, value building, objection handling and closing without discounting. Our own close rate: 85%.
Onboard
The first thirty days decide whether a customer stays for years. We add: onboarding sequences and early-win checkpoints that turn a purchase into a relationship.
Retain
Losing a customer you paid to acquire is the quietest failure in small business. We add: retention campaigns, loyalty offers and reactivation programs that raise repurchase rate deliberately.
Expand
Your existing customer already trusts you — the next sale is your highest-margin revenue. We add: upsell paths, account growth planning, and training for those conversations.
Advocate
A happy customer who says nothing is a wasted asset. We add: referral programs and systematic review generation — the discipline behind our #1 Tucson ranking.
Sales process design
We map your current process end to end, find the stages where deals stall, and rebuild it into a documented sequence with defined stages, entry criteria and exit criteria. No more "it depends who picks up the phone."
Discovery & diagnosis training
The best salespeople do not pitch — they diagnose. We teach question frameworks that surface the real problem, the real budget and the real decision maker before anyone talks price.
Objection handling
"Too expensive", "I need to think about it", "send me some information". We drill the responses until your team stops fearing them and starts treating them as buying signals.
Closing without discounting
Discounting is what happens when value was never built. We train the value-building sequence that lets your team hold price and still win the deal.
Pipeline & CRM discipline
Forecasting only works when the pipeline is honest. We install the rhythms — daily updates, weekly reviews, stage hygiene — that make your numbers mean something.
Onboarding new hires
A documented ramp so a new salesperson is productive in weeks instead of quarters — the exact work we did for an SEO business owner in Los Angeles.
Retention & expansion coaching
Training on the conversations that happen after the sale: check-ins, upgrades, renewals, referral asks. The revenue nobody is competing for.
Ongoing consultation
Standing sessions with your leadership and reps. Deal reviews, call breakdowns, and course corrections while the deals are still winnable rather than in a post-mortem.
I was looking for a company to help with my sales onboarding and training and found Guerra Fourcade Marketing And Consulting in Tucson. Jose has been extremely helpful in setting up systems and processes for sales training and more!
Brandon Leibowitz
SEO Company Business Owner — Los Angeles · Google Review
We do not teach sales theory we read in a book. We teach the process we run in our own firm every week — the one that produced an 85% close rate and a #1 ranking built on customer reviews.